Best SEO Company in Navi Mumbai:Parigh Technologies

Revamp your On-page SEO for better results

You don’t just want new leads, you want them to stick around, check out your other services/products, or read various blog articles, right? This builds trust, gives your customers other options, in turn, ensuring more conversions and a stronger following for your blog/business. So here’s a glimpse of how we ensure this

Technical audit

Converting clicks to customers or sales isn’t just about a good copy (of course we will check that as well though). The design plays an equally important role. From colors, logo, position of the CTA, heading to the font used, its size, etc. our experts will check each aspect like a hawk. If you don’t happen to have a good logo, we’ll even design it for you. And we don’t just design good looking logos, if we put an arrow or dot in the logo it is for both technical and design purposes And if you copy needs editing, we’ll do that as well. In short, we’ll handle all the UX, UI issues of the site for you.

But that’s not all.

Speed Optimization

Apart from UI and copy, we know speed plays a very important role in not just providing the user with a good experience but also for SEO purposes. And it isn't just us saying that Google themselves have made this known on multiple occasions. You probably have already tried Pingdom, GTMetrix, and Page Speed Insights only to get confused by the errors and terms like Remove unused JavaScript, Remove unused CSS, and so on, right? No problem, issues related to speed will be a thing of the past (that A PageSpeedScore on GTMetric or 90-99 rating on Page Speed Insights isn’t an impossible dream anymore).

Link Analysis

No, we aren’t just talking about external links, a good internal linking structure can be a game-changer and saves you tons of money otherwise spent on buying links. Just like with external links, even here anchor text ratio and relevancy are important. Furthermore, we’ll also ensure no broken links are playing spoilsport and that you are linking out to the right sites and in the right amounts.

Keyword Density Check

Did you use the keyword in the first 100 words of your article? Or do you have it like 5 times already? Keyword density is crucial to have an article rank as it helps build relevancy. But over-optimize the content and you could see your site hit by an algorithmic penalty. Have too few keywords and you may never rank. Many of you may not know this but Google gives more emphasis to words that show up in the first few paragraphs which makes it important to have the right balance of keywords throughout the article, most importantly, at the start.

Use Title Tags wisely

In Google’s own words, Title Tags help them better understand the structure of the page and so does for the user. Thus wrapping important parts of your articles in H1, H2, H3, and H4 tags isn’t just good for ranking but user retention and conversions as well. Now, if you are using WordPress, it automatically sets an H1 title for you but deciding on H2 and H3 tags can be confusing. Also, should you be using keywords in your H2 and H3 titles?

Optimize title and meta descriptions

Now, you know the title should be in H1 and that using the keywords can help with ranking but just putting a Best xx title and, using modifiers around it can be the difference between a bad and good CTR.

Touching an emotional cord with titles has also shown to double CTR but at the same time, you do not want it to look like clickbait (nothing makes users look away more than blatant clickbait titles).

Another thing that can impact your CTR is the meta descriptions and while it is important to keep attractive, you have also got to add in your keywords making this but tricky for anyone not familiar with SEO.

Optimize the content

You have heard ‘Content is king’ probably a million times, right? Well, rightly so but just posting content that passes plagiarism won’t cut it. You might hit the first page but wouldn’t you like to be #1? Well, that is why your content needs to be in-depth. As Google often says, it is always about providing value to the readers/customers and fulfilling search intent

This means while the article has to be to the point, you also need to add in fresh info, info that your competitors do not have. These can range from valuable tips, case studies, infographics, etc. Furthermore, strategically placed videos and images (even gifs) also increase value, in turn, adding to the dwell time and reducing bounce rates.

We’ll not just cover all that optimization for you but if your article is shot by 500,1000 or even 2000 words, we’ll add it for you. Oh, and you cannot just simply download images from Google and use them. Your infographic and images need to be original or at least stock images which trust us, aren’t that easy to find.

Set up schema the right way

Wondering how that other website got stars in their search results or how they show prices or faqs? This is due to rich-snippets and rich snippets result from schema done right.

While some snippets can boost CTR via rich snippets (as it helps your website stand out in the SERP), some can even boost ranking by increasing the relevancy of your article.

But adding the right schemas can be tricky and if done wrong, your site is a ticking time bomb.

Other on-page SEO services

Just like your content, titles, meta description, etc. even your images need optimization. This is because not only they impact page speed but also SEO. Snippets are the new #1 and having them has never been more important than ever. They are your business’s ladder to the #1 position and we’ll help you climb once you hit page 1 by optimizing your content for it. We’ll also add a good comments section on your site as it helps engage your readers in a different way. It will build a community and also adds more context to articles, in turn, boosting SEO.